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IN THIS ISSUE |
Member Alert
AAA Watch
Top Story
Partners
Washington Watch
In The News
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Member Alert |
Kicking Asphalt Sent to Expired Members, Too
OK, We Don't Send Them to the Dead, So Let's Try Again
Kicking Asphalt Sent to Those Whose Membership Have Expired. (Subject To Change).
We hope you enjoy reading Kicking Asphalt and being a Better World Club member. The two don't always go hand in hand, however. Unless you take action to unsubscribe from our newsletter, you will still
receive Kicking Asphalt after your membership expires.
Complete Story |
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AAA Watch |
Frustrated with Your Socially-Irresponsible Business? Do what AAA Employees Do: Join BWC
When AAA sends out its next round of expiration notices, at least one will be addressed to a member of its own staff. This staff member has joined Better World Club. We understand. Just think what life
would be like, working at AAA:
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At the water cooler: "Hey Jim, why the long face?" "Oh, Bob, what's the point of opposing bike paths? I drove the Hummer in this morning and didn't run one cyclist off the road." "Oh, brighten up, Mr. Negative. You've still got the ride
home."
Complete Story
AAA Campaign of Advertising as Better World Auto Club: Follow Up
Following inquiries and complaints from numerous Better World Club members to regional and national representatives, AAA has apparently responded to the protestations of Kicking Asphalt readers. Through early
May of 2006 AAA had advertised as
better world auto club
on searches for the same phrase. And while AAA does continue to advertise on Yahoo searches of
better world auto club. the title of their advert is now
AAA Official Site. Thanks to all of the people who contacted AAA in regards to their advertising practices.
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Member Specials |
Jihad: The Jerk at Work Available at Special BWC Discount
BWC Member Ned Fergusson has authored Jihad: The Jerk at Work, a guide to dealing with difficult people in the workplace. In addition to describing the worrisome state of some of our largest
institutions (Enron comes in for special--and well deserved--mention), it offers a smart strategy for how to deal with oppressive managers.
Complete Story
Member Benefit Reaches You a Bit Faster... and Uses About 20,000 lbs Less Paper
Beginning with the July/August issue, Better World Club members will be receiving a digital edition of Smart Homeowner magazine. The digital version is a carbon copy of the print magazine with the same layout and articles on
energy-efficient products, alternative energy systems...
Complete Story
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Top Story |
BWC Travel Offers A New And Improved Airline Booking Engine
 Better World Club's Smart and Good-Looking Membership Will Have Access to Faster and More Flexible Airline Bookings
BWC Members Can Also Sign Up For A
Monthly E-Newsletter Showcasing Great Travel Deals
Check out our new
Airline Booking Engine, and take a look at some of the cool new features, including:
- Number of Seats Left: Members are informed when there are three or fewer seats available at the quoted price on a particular flight, alerting them that a fare may no longer be available soon
- Fare Notes: Members will be given more valuable flight-specific information than ever before, including flight, airline, fare and deals information -- allowing them to make more informed decisions before purchasing their flight
- Multiple Airports: Members can select multiple nearby airports to search and receive up to nine different departure and return combinations to help identify the best price and flight options to meet their needs
Complete Story
- We donate $1.00 for every online booking made through our web site to environmental cleanup and advocacy.
- You can also counter-balance the greenhouse gases from your domestic airline travel through our $11.00
Carbon Offset Program.
Click Here To Sign Up For TravelCool, Our New Monthly E-Newsletter Featuring Travel Deals, Information, Advocacy And All The Things You've Come to Love From Better World Club
Follow Up to Last Months Survey:
As New Campaign Prepares for Launch, Better World Club Members Closely Divided on Tagline, Logo
Information Very Useful: BWC Intends to Keep Process Open so People Can Choose What They Want
As Better World Club prepares to announce the MPG figure that will get America off of imported gasoline, we have received important information from our members. Nearly 1,000 of you participated in last month's survey.
In the two most critical questions, the results were close. "Green Is The New Red, White, And Blue" narrowly edged out "Driving America to Energy Independence" by 35%-33%. Meanwhile Logo D edged out logo A by 30%-20%. The closeness of
these results is informative and re-enforce our desire to try to keep this process open, accepting and posting the comments people have about the campaign, enabling people to design their own bumper stickers, etc. We're working on it.
In other results: 75% of you knew that the current fuel economy average for the entire U.S. fleet is closely to 20 mpg. 38% of you said that the new fleet average would have to be close to 40 mpg, which is incorrect. We will be
announcing the correct figure next month.
Only 30% of you knew that the Bush Administration increased CAFE standards by a whopping 2 mpg (1.8 mpg to be exact). Finally, you chose as the appropriate respond to the news that Brazil is going to be energy independent by year-end,
"U.S. cars are so big, can ethanol be made out of NutraSweet?" over "Who can compete with Brazil and all its Nobel Scientists?" by 42%-29%.
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Partners |
Better World Club Partners with Animal Protection Institute
My Dog Is Cool! Campaign Designed to Prevent Accidents
Better World Club recognizes that animal safety is important business, and this month we highlight
Animal Protection Institute and their
My Dog is Cool! campaign
Most people are aware that, every year, children die after being left inside cars in hot weather. Fewer know that countless dogs die similar, terrible deaths, because such incidents are rarely reported to authorities.
The combination of warm weather and a closed car can literally be a killer for dogs. Even leaving a dog for "just a minute" to run errands can lead to tragic consequences. Every year, dogs suffer and die after being left inside cars during
the summertime heat. These tragic deaths are entirely preventable.
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'My Dog is Cool!" is designed to educate people about the dangers hot weather poses to dogs. The campaign will spread the word to the public, auto manufacturers, shopping malls, police departments and animal control departments
nationwide. It is a campaign of the Animal Protection Institute (API), a national nonprofit 501(c)(3) advocacy organization.
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Washington Watch |
GAO: Voluntary Programs to Cut Air Pollution Don't Work
Administration Sees Attractive Precedent: Voluntary Taxes Anyone?
The Bush administration's voluntary programs to reduce greenhouse gas emissions by industry have yet to deliver promised results, according to a report issued yesterday by the Government Accountability
Office.
The 51-page report, which was requested by Sens. John McCain (R-Ariz.) and John F. Kerry (D-Mass.), highlights shortcomings in two projects aimed at encouraging the private sector to cut emissions linked to global warming. The
Environmental Protection Agency sponsors "Climate Leaders," while the Energy Department oversees "Climate VISION."
Complete Story
House Again Votes to Drill in Arctic Refuge
Better World Club Members Defeated This Once; How Many Times Do You Need To Do This?
WASHINGTON - Citing the public outcry over $3-a-gallon gasoline and America's heavy reliance on foreign oil, the House voted Thursday to open part of the Arctic National Wildlife Refuge in Alaska to oil
drilling, knowing the prospects for Senate approval were slim.
Drilling proponents contend that the refuge on Alaska's North Slope would provide 1 million barrels a day of additional domestic oil at peak production and reduce the need for imports.
But opponents to developing what environmentalists argue is a pristine area where drilling will harm caribou, polar bears and migratory birds...
Complete Story
More Washington Watch in 'Driving Change'
$100 Federal Fuel Rebate Proposal Stopped Before It Can Get Enacted--Maybe There's Something To It?
Read More
Hybrid Tax Break Limited to Early Buyers--Dumbest Tax Policy Ever?
Read More
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In The News |
Green Money Journal: EcoTravel: Business & Pleasure
If you don't know the Green Money Journal you should check it at
GreenMoney.com
Green Money Journal is the newsletter of socially responsible investment. The summer issue focuses on EcoTravel, focusing on its potential for international understanding. "Ecotravel, which you shall see defined in this issue, can break
down barriers and misunderstandings between people of different cultures, while the considerable revenues generated by ecotravel help sustain people forests, and endangered species around the planet. Destination options area s diverse as
the world itself. But it is not just where we go, but how we get there, where we stay and, well, so much more....
Resources abound. Travel's environmental impact such as greenhouse gas emissions from planes, trains, and automobiles can be partially offset by buying carbon credits...New travel clubs such as the Better World Club refer to themselves as
the environmentally friendly alternative to AAA
You can subscribe to Green Money for $50.00 and can
sign up online. Each issue contains a Performance Update on Socially Screened Mutual Funds. |
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