Quote of the Week
"The open-minded see the truth in different things; the narrow-minded see only the differences."
Author Unknown

About Nettleton Strategies

Carl Nettleton

What We Do
Nettleton Strategies works with corporate and business association executives, non-profit directors, and public agency leaders to resolve complex public policy and business issues using joint fact finding, situational analysis, and other collaborative strategies.

Key Strengths
The firm's key strengths are listening to stakeholders, facilitating group sessions and discussions, developing communications strategies, analyzing data and information, creatively presenting outcomes, and offering a broad base of content expertise so the firm can move quickly into problem solving.

Examples of Our Work

Example: When San Diego faced a critical decision about the future of its only major commercial airport, Nettleton conducted a situational analysis, developed visualizations and guided a sustainability study.
The Outcome: A mayor-led, multi-agency committee to determine how to optimize the airport and integrate airport planning with San Diego community and transportation planning.

Example: With thirty downtown San Diego projects underway and 100 more on the drawing board, Nettleton created and chaired a thirteen-agency collaboration for six years that coordinated all construction and special events.
The Outcome: Downtown projects and special events stayed within budget and on deadline while minimizing impacts to businesses, residents, and visitors.

April 30, 2010, 9:30 a.m. - 11:30 a.m., " Opportunities in Developing Ocean-Based Infrastructure Assets," World Trade Center of San Diego, 2980 Pacific Highway, hosted by the San Diego Maritime Alliance.

May 20, 2010, 9:00 a.m. - 4:00 p.m., Tax Seminar for Non-Profit and Faith-Based Organizations, Salvation Army Kroc Center, 6611 University Ave., San Diego, hosted by the State Board of Equalization and the San Diego Foundation.

May 20, 2010, 5:30 p.m. - 8:30 p.m., San Diego County Regional Airport Authority Capital Program Update, Mission Valley Marriott, 8757 Rio San Diego Drive, hosted by the Construction Management Association of America, San Diego Chapter.

May 20, 2010, 5:30 p.m. - 9:00 p.m., San Diego Taxpayers in Wonderland, Golden Watchdog and Golden Fleece Awards Dinner, Town & Country Resort & Convention Center, hosted by the San Diego County Taxpayers Association.


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April 26, 2010

"Each week, news comes across our desktops that we dutifully note or file. "The Nett Report" is intended to better use this information by sharing it with clients, potential clients and friends of Nettleton Strategies. In turn, we encourage you to share this report with your friends and associates. If "The Nett Report" was forwarded to you, please sign up by clicking on the link at the bottom of this email. There is also an option to remove your name from the list if you don't want to receive these emails in the future. Your comments are welcome at info@nettstrategies.com.

Some items in this edition you won't want to miss:

Do you and your staff find it challenging to tell your story when you make presentations to important audiences? Nettleton Strategies can help you create and deliver compelling presentations that will get your point across.

Climate Change
On April 16, 2010, four prominent Scripps Institution of Oceanography scientists met with a cross-section of community leaders to discuss the challenges facing society's lack of understanding of the science of climate change. The meeting was part of the Procopio, Cory, Hargreaves & Savitch Climate Club series. The dialog centered around the challenge coming from climate change skeptics who seek to invalidate the confirmed findings of climate science that are crucial to the economy and the environment.

Qualcomm hosted an Earth Day event that included a presentation by photographer James Balog. Balog presented visual evidence of retreating glaciers due to climate change. A TED video has a similar presentation.

A Seal Beach, CA, company, Amonix, Inc., has raised $129.4 million in private equity financing to "accelerate deployments of its concentrated photovoltaic solar power systems and expand manufacturing capability."

On April 20, 2010, the Turlock Irrigation District (TID) approved a 2010 water allotment of 48 inches of water per acre with additional water available above the allotment. Farmers can initially receive four acre feet at $26 per acre foot, a fifth acre foot at $15, and additional acre feet for $20. The allotments were determined after the TID board determined sufficient water supplies will be available for 2010, based on the storage level of the Don Pedro Reservoir and projected runoff.

In the Sacramento Bee, columnist Dan Walters calls for perspective about water and other political issues. Walters says that "On average, about 200 million acre-feet of water flow through California each year. Humans use about 20 percent of that water, three-fourths of which goes to agriculture. Non-farm use is scarcely 5 percent of the total flow. The difference between aquatic abundance and a restricted supply is a couple of million acre-feet, or about 1 percent."

Inside the Open Ocean is a fascinating audio slide show on blue water diving featured in Oceanus, Woods Hole Oceanographic Institution's magazine.

Sometimes beauty is so close and we don't realize it. This underwater video was taken at the Coronado Islands by cinematographer Gary Hawkins earlier this year, just twenty miles from downtown San Diego.

The Great Pacific Garbage Patch has received significant attention in recent months. Now researchers at the Sea Education Association have found a similar garbage patch in the Atlantic and plan a summer cruise to better examine the accumulation of plastic debris.

With the focus on marine debris building because of the Pacific Garbage Patch, the North American Marine Environment Protection Association has created a poster showing how long various types of debris remain in the ocean.

Dr. Jerry Schubel, President and CEO of the Aquarium of the Pacific, discusses " Ocean on the Edge" in this week's Thank You Ocean podcast. "Ocean on the Edge" is an exhibit at the Aquarium focusing on the issues that impact the ocean and what we can do about them.

Worth Knowing!
SANDAG is hosting a series of workshops to help the public get involved with development of the 2050 Regional Transportation Plan. The workshops will be held throughout San Diego County between now and May 6, 2010.

If you are interested in great photos that tell the story of the Eyjafjallajokullvolcano in Iceland, these images should do the trick!

The American Society of Landscape Architects, San Diego Chapter (ASLA), is hosting a garden tour on May 1, 2010, that will focus on water-efficient landscaping and gardens. ASLA has posted a short video preview online.

The United States-Mexico Border Health Commission's (BHC) California Outreach Office and Chihuahua Outreach Office is inviting community-based organizations from both the U.S. and Mexico to apply for funding from the Border Models of Excellence in Childhood Obesity. The program recognizes community-based initiatives in the border region that have made great strides in improving the health and well-being of border communities. The deadline to apply for funding is April 30, 2010.



Nettleton Strategies
P.O. Box 22971
San Diego, CA 92192-2971
Phone: 858.353.5489
FAX: 858.587.1932