CoolerEmail
Issue #36 | September 10, 2003
Cooler Tips #36 - Link Library

Hello CoolerEmail Subscriber!

Tired of typing URL links?

If so, it is your lucky day! With CoolerEmail's new Link Library and site crawler, you can easily (and automatically) put all of the URL links on your website (or you client's website) into your Link Library. That way, next time you need add a link from the website, you can simply select it from a dropdown menu instead of having to type it in. It is a huge time saver! To learn more, after you login, go to the "Libraries" tab and then click on "Link Library."

Based on customer requests we have also enhanced several existing features.

Preview in Pop-Up: Now, when you are previewing an email, if you would like you can click on the "preview in pop-up" link to preview the email without any of the associated tools to build and modify the email---it is a "preview" in it purest form! And, you can print the email for review as well! Preview in Pop-Up is fully Mac and Netscape compatible.

Relative reads/clicks: One our financial services client's newsletter is so popular that when it gets sent to a large bank, it is forwarded thousands of times. To assist this client and others with high reads rates in gauging the success of their campaigns, we have created a "Relative Read" and "Relative Click" rate on the statistics page. If you have a relative read or click ratio any where near (or over) 1.00, you might want to consider licensing your email newsletter!

Survey Improvements: Good news--the survey page has been improved so it is easier to navigate ---especially in those cases where dozens of surveys are involved. As a further survey enhancement, on multiple question surveys, the "follow-on" questions are now formatted to match the font establish on your list settings page--it provides a consistent (and better) look for the person participating in your survey!

New and Improved Reports! On the Reports tab, you can now select multiple editions when looking at "Charts and Graphs." CoolerEmail will display tracking data for each edition you selected, and if you select more than one, you will be able to view aggregate data at the bottom of the stats page. Very useful if you are looking at trend data or if you have the same edition spread over a few lists that you want to look at!

Profile Update Thank You Page: We upgraded the List Settings page so you can now provide a website that people go to after updating their profile (one of the links at the bottom of each CoolerEmail you send). This is a good way to include an incentive for your recipients to update their profiles, especially if the Profile Update Thank You page is a coupon or provides some other benefit to the subscriber.

Coming soon! Our CRM features have been designed from the ground up to provide a foundation for extraordinary powerful "modular" additions. The first addition will be integrated over the coming weeks. Over the next few months, we will be adding several other CRM "modules" that will make managing your customer interactions easier than anything available on the market.
 

 
Thank you ...
We are always striving to make CoolerEmail as good as it can be and continually respond to our customers' requests for feature enhancements. If you have feedback or suggestions, please send them to suggest@cooleremail.com.

And as always.... be cool!

Leif and Lars
Co-Founders
 
Help us...Help you
Next time you log into CoolerEmail take a few minutes to update the "My Account" tab information. We use this information to communication with you and it's important we keep it up to date.
 
New Alliances

LucidBlend.com - Flash gurus extraordinaire! Want to take a look at a draft of the CoolerFranchise project? Check this out: Cool Flash Movie!

NationalRewards.com, an outstanding "incentives program" management system---they do a great job of providing rewards to your deserving sales and support staff.