Volunteer with us!
By Molly Moore, vice president, SAO
As we close another year, the SAO is looking forward to an exciting upcoming year of new programs and activities. Our volunteers are a critical part of our organization, and we need your help! We are actively pursuing new volunteers for
our many committees and taskforces. We have volunteer opportunities available for our events and programs, from our Software Innovation Showcase to our Finance Forum, and our Annual Gala. Alternatively, you may be more interested in our
Marketing Committee, or our Membership Services Committee. Whatever your interest, there is something for everyone. Show your active support for the SAO and the software community by volunteering for one of these programs and activities.
Click here for more information on all our volunteer opportunities.
Table of Contents
Industry News
First-Ever Software Innovation Showcase a Success
By Geraldine Power
The Software Innovation Showcase debuted on October 18, 2005 to encourage communication between academia and industry and form ongoing bonds to strengthen the Oregon software industry. In addition, the Showcase highlighted a range of
exciting new products and companies. 
Oregon Training Network Launches Another Year of Professional Development Training
By Graham Eichman, business development manager, SAO
The Oregon Training Network (
www.oregontraining.net) is a state-sponsored initiative of the Software Association of Oregon to assess, aggregate and deliver on the training needs of the state's information technology (IT) workforce.
Software Association of Oregon Hears from the Oregon Software Community
By Molly Moore, vice president, SAO
The SAO has been asked to speak for the software industry at the annual Oregon Business Plan (OBP) Summit Conference in January 2006. Last month, we asked for your input on the OBP to help us frame our response. Here's what we heard.
Resource Center News
Nine Financial Mistakes That Can Kill Your Business
By Larry Willeman, Willeman Strategy Partners, Inc.
Companies fail for many reasons. Avoid these common financial mistakes that can kill a company.
Key Elements of an Effective International Sales Strategy – Part II
The Care and Feeding of Your Reseller
By Scott Goddin, Portland US Export Assistance Center
For software companies, resellers provide an effective way of penetrating, maintaining and expanding an overseas presence in key target markets. This article describes how to choose an effective reseller, assign realistic objectives and
responsibilities, and manage expectations, all of which are critical to ensuring a successful relationship.
Leveraging Your Patented Invention
By Craig Rogers, Attorney, Marger Johnson & McCollom
Being issued a patent is not the last step, but rather one step of many, in ensuring protection of your technology. This article describes what to do after patent issuance to help ensure that you make the most of your patent assets.
Aligning IT with the Business
By Ed Carroll, Agilis Solutions
"Programming is easy!" says a leading CIO, "I need business people on my IT staff, and I buy only commercial off-the-shelf software." Common refrains, but I wonder if constraining the implementation of new automation as such is a good way
to align IT with the needs of the business.
ALF for Eclipse : An Open Platform for Application Lifecycle Management
By Kevin Parker, Vice President of Market Development, Serena Software
Intended to solve a problem, Application Lifecycle Management (ALM) has become so complex that it is introducing new problems. In response, the Eclipse Foundation is proposing a common, standards-based platform for ALM tools known as the
Application Lifecycle Framework (ALF).
Company Profile
SAO Profile: Lunar Logic
By Kate McPherron
Experience gained from one very large project positions Lunar Logic as a development firm that can handle high-end Web projects.
Quick Survey
The SAO September event on how Blogs & RSS fit into your marketing plan generated great enthusiasm, and we plan to hold future events discussing Blogs. But first, we want to hear from you about what you think of Blogs, and how you plan
to utilize them in your organization. Please take a minute to fill out this short survey to help us frame future topic areas, including Blogs.
Click here to begin.
Sponsor Spotlight
SAO Sponsor Spotlight: Symantec
SAO's sponsors enable the association to fulfill its purpose: "To foster and promote the quality and growth of Oregon's software industry by serving its key needs." We now recognize our newest Funding Sponsor, Symantec.
Services Spotlight
ADP Offers Fall Promotion to SAO Members
Find out how you can save money with ADP's Fall Promotion discounts.
Member Headlines
GTS Services
Portland, OR
Recovering from a hurricane is difficult, but Lloyd's Glass was able to get back on its feet quickly after Hurricane Katrina because they used internet based technology glass industry software from GTS Services.
Portland State University
Portland, OR
Portland State University and the South Korea-based Electronics and Telecommunications Research Institute (ETRI) will sign a memorandum of understanding at a ceremony tomorrow. Portland State's Department of Engineering and Technology
Management, in the Maseeh College of Engineering and Computer Science, will collaborate with ETRI on engineering and technology management research.
Send us your Member News
Submit your announcements to
industrynews@sao.org. No attachments, please. Send the headline and first paragraph in the body of the email, along with a URL for more information. All submissions are subject to review and acceptance by SAO Industry Update staff.
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