SAO Newsletter LogoSoftware Association of OregonIndustry Update
   
Logo Reflection October 2007
   
 
In this Issue
  • Clustering, Software & Competitiveness
  • Software is Sustainable
  • Serveron: Protecting the Electrical Grid
  • Public Education Has Gone Stale; Can Technology Refresh It?
  • TechStart Fall Update: SuperQuest and Uncork-Ed
  • Research-Based Market Segmentation: What You Should Know
  • Global Marketing Lite: Sharing the Burden and Opportunity
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    Clustering, Software & Competitiveness
    by Harvey Mathews, president, SAO
    Does Oregon have one software cluster or many? And how does that change the way you do business?


     

    Software is Sustainable
    By Ed Carroll, director of sales & marketing, Online Business Systems
    Many of the advances promoted by the sustainability movement are derived from or driven by software.


     

    Serveron: Protecting the Electrical Grid
    By Linda Barney, founder & owner, Barney & Associates
    Serveron's online transformer monitoring products and diagnostics help maintain sustainability and protect the electrical grid.


     

    Public Education Has Gone Stale; Can Technology Refresh It?
    By Harvey Mathews, president, SAO
    Our education system needs to be broken and put back together to build a knowledge economy in the Northwest.


    		 
     

    TechStart Fall Update: SuperQuest and UncorkEd
    By John Ossowski, program and advancement manager, TechStart and Amelia J-Lewis, APB Communications
    Two awards highlight educational excellence and help to generate more of it.


     

    Research-Based Market Segmentation: What You Should Know
    By Kate McPherron, technology evangelist
    What's the best way to go after a new market? This Marketing SIG session covered if, when and how formal market segmentation research should be used.


     

    Global Marketing Lite: Sharing the Burden and Opportunity
    By Scott Goddin, director, and James (J.P.) Sleeger, intern, Portland U.S. Export Assistance Center
    Businesses that lack the resources to identify and exploit international market niches can turn to intermediaries for help.


     



    Coming in the November Issue...

    Next month, we focus on the business side of social networking. Also, imminent rule changes in the patent office, international dealer networks, and successful tradeshow planning.


    		 

    Upcoming Events

    For your IT and Operations Executives
    October 3-5, 2007
    ITIL Foundations Course v2
    Oregon Training Network

    For your International Related Departments
    October 3, 2007
    China Briefing
    International SIG

    For your Administrative Assistants and Purchasing Department
    October 4, 2007
    SAO Connection - Member Benefits Fair
    Quarterly Networking Event

    For People Interested in Sustainability
    October 9, 2007
    Virtualization: Efficiency with Data Management
    Clean Technology Forum
    Portland Event: 7:30am-9am
    Dalles Event: 12pm-2pm
    Bend Event: 5:30pm-8pm
    October 11, 2007
    5th Annual High Tech After Hours Tradeshow
    Corvallis Chapter

    Development Community Coming Together for Charity
    October 11, 2007
    Halo 3 - Larger than Life Diabetes Fundraiser
    Development SIG

    For your Marketing Department
    October 16, 2007
    Successful Tradeshow Planning
    Marketing and Sales SIG

    For your Developers
    October 18, 2007
    Continuous Integration with Cruise Control
    Development SIG

    For your Finance Executives
    October 23, 2007
    Outsourcing R&D
    Finance Forum

    For your CIO's and IT Managers
    October 24, 2007
    Metrics that Matter: Adding Strategic Metrics that Help your Business Grow and Make You a Strategic Partner
    CIO/IT Managers Forum

    Contributing Writers

    Linda Barney, Barney and Assoc.

    Sean Campbell, Technology Evangilism, LLC.

    Ed Carroll, Online Business Systems

    Cheryl Coupe, Scribo

    Scott Goddin, US & FCS

    Shaylene Keiner, Headhunters NW

    Martha Maroney, Trimar Communications

    Kate McPherron, Technology Evangelist

    Sherry Mikkelson, translations.com

    Julia Oliver, Sanda Communications

    Ariel Rogson, Marger Johnson & McCollom, PC

    Kal Toth, Portland State University

    Chris Wain

    Newsletter Sponsors
     
    New Members

    Search Engine Academy of Oregon

    OneSource

    Robert Half Technology
     
    Thank You to our 2007 Patron Sponsors

    Hewlett Packard
    IBM
    McAfee

    Microsoft
    Serena Software

    Symantec
    WebTrends

     
    Thank You to our 2007 Underwriting Sponsors

    Blackfish Creative
    Comcast
    Corillian

    eROI, Inc.
    KPMG

    PricewaterhouseCoopers LLP
    Stoel Rives LLP

     
    Thanks also to our Board of Directors

    Visit the SAO Board page

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