SAO Newsletter LogoSoftware Association of OregonIndustry Update
   
Logo Reflection November 2007
   
 
In this Issue
  • SAO Launches Social Networking Site
  • The Business Value of Social Networking
  • Social Networking Business Model
  • Social Networking Profiles and the "War For Talent"
  • Company Profile: AboutUs
  • Brain Party Launches 2008 Innotech Oregon Season
  • Clean Tech Forum: Sustainability through Technology
  • Successful Trade Show Planning
  • Recent Changes in Patent Prosecution
  • Global Distribution – Surviving the Choices
  • What's the Hard Part of Software Development?
  • Hotel Room Discount for SAO Members
  •  
     

    SAO Launches Social Networking Site
    By Harvey Mathews, president, SAO
    The SAO redistributes power to its members through a new social networking site. Log in and take it for a spin.


     

    The Business Value of Social Networking
    By Chris Wain
    Social media are changing marketing into a conversation. Customers will engage in conversations about a business's brands – whether or not businesses choose to participate.


     

    Social Networking Business Model
    By Ed Carroll, Online Business Systems
    The number of social networking sites, blogs and online communities has grown exponentially. Many of these sites intend to make money (someday). What's the winning business model?


     

    Social Networking Profiles and the "War For Talent"
    By Pamela Moore, founder, Compass Human Resources
    The ever-expanding social and professional networking communities on the Web today can be valuable recruiting tools. Learn how to use them!


     

    Company Profile: AboutUs
    By Shaylene Keiner, founder and president, HeadHunters NW
    Local Oregon company uses Wiki as a collaborative tool for organization and business information exchange.


     

    Brain Party Launches 2008 Innotech Oregon Season
    By Sean Lowery, InnoTech executive director
    2008 InnoTech Oregon offers exceptional education and networking opportunities for local technology executives. "Brain Party" kicks off the 2008 event season – don't miss it!


     
     

    Clean Tech Forum: Sustainability through Technology
    By Linda Barney, Barney and Associates
    The SAO's Clean Tech Forum members rode the BioTrekker biodiesel bus to sessions held in Portland, The Dalles and Bend. Discussions focused on ways companies can reduce energy usage and improve sustainability.


     

    Successful Trade Show Planning
    By Kate McPherron, technology evangelist
    Successful trade show planning can help you engage customers face-to-face, speed up the sales cycle and increase overall revenue.


     

    Recent Changes in Patent Prosecution
    By Ariel Rogson, Marger Johnson & McCollom
    The US Patent & Trademark Office announced changes to patent prosecution – effective November 1, 2007 – that will likely have an impact on anyone prosecuting patents.


     

    Global Distribution – Surviving the Choices
    By Scott Goddin, director, and James (J.P.) Sleeger, intern, Portland U.S. Export Assistance Center
    For software firms doing business in an increasingly interconnected world, it's important to be familiar with the challenges and opportunities of selling internationally.


     

    What's the Hard Part of Software Development?
    By Kal Toth, Associate Professor, Portland State University
    Better strategies, requirements, and designs lead to successful software development. Are you devoting time to the right processes?


     

    Hotel Room Discount for SAO Members
    Bryce Yonker, director of membership development, SAO
    SAO members companies and their employees now receive special rates at The Governor Hotel and The Avalon Hotel & Spa in Portland.


     

    Upcoming Events

    For your Engineering Executives
    November 6, 2007
    Why Trustworthy Computing is Important To You And Your Business Now
    Engineering Executive Forum

    For Internet Professionals
    November 6, 2007
    eLearning: How, When, Why (& Why Not) To Use It
    Internet Professionals SIG

    For your QA Engineers
    November 8, 2007
    Agile Roundtable: What Makes Agile Development Work?
    Quality Assurance SIG

    For your IT and Operations Managers
    November 15, 2007
    ITIL Executive Overview
    Oregon Training Network

    For your Marketing and Sales Departments
    November 20, 2007
    Trade-Show Part II: You've Got Leads...Now What?
    Marketing and Sales SIG

    For your Developers
    November 28, 2007
    An Introduction to Agile Development with SCRUM
    Development SIG

    For your IT and Operations Managers
    November 28, 2007
    ITIL v3 Bridging
    Oregon Training Network

    LAUNCH EVENT FOR INNOTECH 2008
    November 29, 2007
    Portland Brain Party
    Co-sponsored event

    Contributing Writers

    Linda Barney, Barney and Assoc.

    Sean Campbell, Technology Evangilism, LLC.

    Ed Carroll, Online Business Systems

    Cheryl Coupe, Scribo

    Scott Goddin, US & FCS

    Shaylene Keiner, Headhunters NW

    Martha Maroney, Trimar Communications

    Kate McPherron, Technology Evangelist

    Sherry Mikkelson, translations.com

    Julia Oliver, Sanda Communications

    Ariel Rogson, Marger Johnson & McCollom, PC

    Kal Toth, Portland State University

    Chris Wain

    Newsletter Sponsors



     
    New Members

    SingleMind Consulting Inc.

    RR2 LLC

     
    Thank You to our 2007 Patron Sponsors

    Hewlett Packard
    IBM
    McAfee

    Microsoft
    Serena Software

    Symantec
    WebTrends

     
    Thank You to our 2007 Underwriting Sponsors

    Blackfish Creative
    Comcast
    Corillian

    eROI, Inc.
    KPMG

    PricewaterhouseCoopers LLP
    Stoel Rives LLP

     
    Thanks also to our Board of Directors

    Visit the SAO Board page

    Writer's Guidelines | Contact Editor | Editorial Calendar | Subscribe/Unsubscribe
    SAO Newsletter Footer